Make every rep, retail partner, and AI agent a product expert.
Channel complexity breaks AI first.
Your product content lives everywhere, and every retailer wants it in a different format.
- Brand systems, syndication feeds, retailer portals, marketplace templates, and a stack of spreadsheets
- Every update has to reach all of them, in each one's format
- Hand that fragmented content to an AI agent and it gets an ingredient, a claim, or a pack size wrong, in front of a customer or retail buyer
Ready product content is the difference between an AI rollout that wins and 18 months of reconciling retailers.
With Pimly
Every retailer, storefront, and agent shows the right content.
Every retailer gets the same accurate content
Every retailer listing, marketplace, and distributor gets accurate, on-brand content, complete with the specs, imagery, and claims each one requires, without a team rekeying it into a dozen portals.
Storefronts render correct PDPs automatically
Your B2B and D2C storefronts render correct, complete product detail pages automatically, because they read from the same governed source as everything else.
AI answers from approved claims
An AI agent answers product questions correctly, grounded in real attributes and approved claims, and lifts cross-sell because it knows what actually goes with what.
How it works
Product Intelligence on top. Salesforce-native PIM underneath.
The engine underneath ingests, cleanses, enriches, and governs your product content, including the ingredient, nutrition, and claims data CG brands live and die on. Other PIMs prepare your data. Pimly makes it actionable and AI-ready inside Salesforce.
Proof
Consumer goods brands are already running on it.
Runs global B2B Commerce on Pimly
Standardized its product source of truth across 80+ countries and improved its vendor scorecard with a major national retailer.
Cut service call time roughly in half
Service agents across 40 countries answer from one product truth inside Salesforce.
1,400%
faster product launches
4x
less time managing product data
75%
faster customer issue resolution
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Listed on the Salesforce AppExchange and AgentExchange.
What you're probably already thinking.
Keep it for now or retire it later, your call. Syndication tools prepare and push content from a separate system. Pimly makes your product data actionable and AI-ready inside Salesforce, where your reps, service, commerce, and AI agents already work, so there's no separate system to reconcile and no integration tax on your AI.
That's the starting point, not a blocker. Pimly's AI-powered ingestion pulls fragmented content from spreadsheets, brand systems, and feeds, then normalizes, deduplicates, and enriches it. Cleaning it up is step one of the product, not a prerequisite you finish first.
Pimly grows with your footprint. The more of Salesforce you run, the more product truth it unifies, but you don't need all of it on day one.
Admin-configurable, with a typical 9-month payback. Not a 12-to-18-month build-it-yourself project.
Salesforce stores products in Product2, but that's a record, not a PIM. There's no ingestion, enrichment, governance, or AI-ready structure for a complex CPG catalog. Pimly builds exactly that on the platform.
See what your AI and every channel can do with product content they trust.
We'll scope a demo to your catalog: your brands, your retailers and marketplaces, your storefronts, and show you exactly what changes when every rep, every channel, and every AI agent works from the same product truth.
Questions worth asking.
A Product Information Management system that runs inside Salesforce rather than bolting on from outside. For CPG brands, it means reps, service agents, storefronts, retail listings, and AI agents all read product content from one governed source of truth on the Salesforce record, with no syncing or integration tax.
Other PIMs prepare your product content in a separate system, then sync it out to channels and into Salesforce. Pimly makes that content actionable and AI-ready inside Salesforce, which is what lets AI, commerce, and your teams answer and render correctly from one source.
Yes. Pimly governs complex attributes with validation, approvals, and a full audit trail, so the accurate, approved version is what reaches every channel and every agent.
Yes. Pimly is the governed, AI-ready product data AI agents and Commerce read from. Hormel runs global B2B Commerce and content distribution on Pimly.
Pimly is admin-configurable and grows with your Salesforce footprint, with a typical 9-month payback.
Yes. SmartSync moves product truth to Commerce storefronts in real time, so PDPs across B2B and D2C always render from the current record.
Yes. Because Pimly governs claims and attributes with approvals and an audit trail, AI generates channel-ready copy from the approved version, not from guesses.