Customer story · Cognex

Cognex reps get every spec, image and accessory in one click, right where they quote.

Pimly moved Cognex product data out of SAP and into the hands of product management. A recent release took about 60% less data work, and sales and support now work from one complete product page in Salesforce.

Cognex makes machine vision systems for manufacturing and distribution.

What's in the full story

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How Cognex moved product data out of SAP material master and into the hands of product management

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How inheritance cut the data work on a recent release by about 60%

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How Cognex rebuilt its Salesforce product pages: relevant specs, images, accessories and assets for every SKU

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What's next: a product data foundation for AI in sales and support

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The results

One release, before and after Pimly

Source: Cognex, 2026
Data work on a recent release
60%less

From inheritance alone: enter shared data once and pass it down the product hierarchy

Before every field, on every SKU
From a quote to the full product page
1click

Specs, images, accessories, data sheets and drawings for each SKU, inside Salesforce

Before a page of mostly empty fields
Who owns product data
1record

Product management maintains it in Pimly, and Pimly feeds Salesforce

Before SAP edits by ticket
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Feedback has been overwhelmingly positive. It's incredibly valuable for sales and support to have everything in one place.

Trevor Bernier, Senior Manager, Product Management, Cognex

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