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Pimly Secures $2.25M to Power the Product Cloud Era
High Alpha doubles down as Pimly’s Agentic AI connects Commerce and CRM through Salesforce’s ecosystem.
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Oct 13, 2025
#1 B2B PIM
Is Your Product Information Organized?
Be Honest.
Product information can be complex and overwhelming. It doesn't have to be. Pimly makes it easy to organize your product information. You will achieve faster product launches, increased sales, and happier customers.
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A Better Experience, with a Global Impact
75%
Quicker time-to-market
4x
Less time managing product info
50%
Faster customer issue resolution
Enabling Frontline Teams
Pimly Experience for Sales and Service
Supercharge your Sales and Service teams by providing instant access to comprehensive product data, enabling Sales to pitch with precision and Service to resolve issues swiftly and accurately
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Pimly Flash for B2B/D2C Commerce
Setup B2B/D2C Commerce in weeks not months by utilizing Flash to swiftly update and publish accurate product information to your storefront & CMS
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Salsify Connector to Salesforce
Connect Salsify to Salesforce Core to streamline product information and digital asset distribution and enhance Sales, Service, and other user workflows.
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Advanced Product Data Model
Pimly dynamically enhances Salesforce's native product model to support digital assets, robust product relationships, hierarchies, properties and channel-specific product versions to simplify management across brands and regions.
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Built on the Salesforce Platform
Being built native to Salesforce puts Pimly in another class because Pimly inherits Salesforce's elite platform capabilities, offers flexibility to meet business requirements, and puts product and customer data next to each other, removing challenging integration layers.
Oh yeah, and what's possible with AI...
Oh yeah, and what's possible with AI...
Discover the Power of Pimly
“We’re 100% behind the importance of product data – Pimly is enabling that.”
Effective Lab Supplies switches to Pimly to build AI-driven order process
A market leader in the supply of sample preparation and laboratory equipment.
- Had an existing PIM that was cumbersome and required repetitive and siloed data entry
- Wanted to get their product data as close as possible to their customer data
Moved forward with the switch to Pimly less than two weeks after discovery on the AppExchange
- Replaced existing PIM solution to move product data into Salesforce, as opposed to having it live external and separate
- Longer term vision of building an AI driven order process, enabled with Pimly data
“We’re 100% behind the importance of product data – Pimly is enabling that.”
“Pimly has been paramount in establishing a true PIM, where everything has its place.”
Seedbox Distributing Product Data to Sales, Service, and Commerce
Seedbox is an agricultural manufacturing pioneer and SMB innovator
- No central repository for critical product information
- Sales and Service teams creating their own materials, limiting ability to onboard new employees and customers with speed and efficiency
Pimly became the source of truth for products in just 60 days, enabling exposure across internal teams
- Enabled simple onboarding for new customers and employees
- Current vision of using Pimly as the foundation for deepening Salesforce footprint
“Pimly has been paramount in establishing a true PIM, where everything has its place.”
“Pimly makes B2B Commerce & Content Distribution Easy!”
Hormel Food Standardizes “Product Source of Truth” on Pimly
Multibillion dollar CPG company that operates in over 80 Countries.
- Major Retailers demanding high-quality Product content
- Sellers and Service Agents require full access and visibility to all Product information
- Pimly powering Global B2B Commerce
- Global Multi-Language Rollout
- Improved Walmart product information scorecard
- "Pimly represents a firm foundational pillar of what we are building out for all Product data & Content, that relationship is very healthy"
“Pimly makes B2B Commerce & Content Distribution Easy!”
“Pimly delivers a cost-effective all-Salesforce solution for managing Product Information”
NuAire replaces inRiver with Pimly
Problem:
NuAire was struggling with an overly complex process for managing and syndicating Product Information to their B2B Commerce site based on legacy PIM constructs
Solution:
- Centralize PIM data in Salesforce to make it available to all other Clouds
- Clean and simplify data for B2B Commerce
- Set stage for consistent data heading into transformational CPQ Project
“Pimly delivers a cost-effective all-Salesforce solution for managing Product Information”
“Aspen Surgical uses Pimly to ensure critical accuracy of customer facing Product Information.”
Aspen Surgical Transforms Med Tech with Pimly
Aspen Surgical is a $100M provider of medical products and services, selling conventional and safety scalpels, blades, etc.
- No PIM or central source of product information
- Needed enablement for product team, and single source of truth for sales, service, and commerce
“Aspen Surgical uses Pimly to ensure critical accuracy of customer facing Product Information.”
"Pimly has evolved into our System of Record for SKU Origination"
$1 Billion Furniture Rental Division of Berkshire Hathaway Retailer.
Cort Furniture Reinvents Product Experience Management with Pimly
- No standard PIM or CPQ tool
- Needed eCommerce and headless Commerce Markets while they modernize and digitally transform their business
"Pimly has evolved into our System of Record for SKU Origination"
“With Pimly, Salesforce is now our Center-of-Truth for Sales, Product and ECommerce”
On of Chicago’s largest privately held companies at $529M revenue
Darley expands distribution with Pimly for B2B Commerce and Amazon
“For more than 100 years, Darley has been building, distributing, serving, and offering trusted solutions for First Responders and Warfighters.”
- Chose Pimly after evaluating inRiver & Salsify
- Project Payback in first 9 Months of Go-Live
- Partnered with Mamenta for Global Syndication of Products and Content for expanded Worldwide
“With Pimly, Salesforce is now our Center-of-Truth for Sales, Product and ECommerce”
“Pimly has been life-changing for our agents!”
$27.1B CPG company that operates in over 40 countries
Kraft Heinz Supercharges Consumer Relations with Pimly Product Information
Multibillion dollar CPG company that operates in over 40 countries
- Global Service Agents require full access and visibility to accurate product information
- Salsify data was needed in Salesforce but difficult to connect before Pimly
Pimly improves accuracy and syndication of product data and content through KHC Salesforce clouds
- Reduce customer friction and achieve no-wait engagement experiences for brand information
- Pimly facilitates global B2B Commerce initiative
“Pimly has been life-changing for our agents!”
Pimly AI
Pimly AI helps companies get new products to market faster by using AI to more quickly merchandize, contextualize, and localize their product data so they’re selling to customers in the right way, in the right context
What Customers Say about Us
“A must-have for any company that sells products and has Salesforce”
Pimly is a must have for any company that uses Salesforce and sells products. The UI makes it incredibly easy for everyone in the company to see every product for their region or location. All salespeople have access to the most recent product information, can see what the product looks like and can even see accessories or related products. I can't believe no one has done this before.
“Strong PIM Platform built natively for SF”
We have been using Pimly for our clients over the last 1.5 years and for the first time our clients can now have enterprise PIM capabilities within their salesforce instances. The best part is that you can leverage your PIM across all clouds and via APIs.
"Pimly Partner Experience"
We have seen nothing but positive impacts on our customers that choose Pimly as their PIM. The power it affords businesses on their Salesforce instance is priceless. The use of product information for orders, service, sales, and more within a company's Salesforce instance eliminates the burden of siloed data and empowers all teams to do their jobs in the system they are already using. Pimly has been an excellent vendor to work with since day one. The ease of implementation and documentation leads to seamless implementation for our teams. As a whole, their organization is extremely customer-centric which really shows in how they treat their implementation partners.
"Excellent Tool, Great Support Team"
All of the different options Pimly allows for the categorization and organization of data within a highly customizable and dynamic application. The support teams are very knowledgeable in Salesforce and provide excellent service. Pimly has provided us with a location to store and share our product data. The application structures enable our company to organize and define our data points. Being able to begin to organize our data points is helping us to define how we want our
"The excellence of Pimly for the use as PIM"
Pimly is the Go-To PIM for every company using Salesforce for sales of products. Seamless integration of to current Salesforce data makes it a pleasure to create data and do updates for the Salesforce data. This is all due to the native relation of this PIM built on Salesforce. The support team is very helpful and with upload of data and integration willing to assist to get operational. With a UI operation available, the use of this PIMS is made easy to operate.
“Solid product with an extraordinary team behind it”
As an implementation partner who is very familiar with Salesforce and many managed packages, this makes so much sense. Pimly isn’t a connector but is native to Salesforce and makes it so much easier to find and understand product information. Having implemented this recently, I can say that I've never felt more supported and involved with a product team as I did with this installation and setup. The team behind this package have show outstanding knowledge and willingness to help ensure that implementation partners are well supported to set customers up for success with this tool
“A must-have for any company that sells products and has Salesforce”
Pimly is a must have for any company that uses Salesforce and sells products. The UI makes it incredibly easy for everyone in the company to see every product for their region or location. All salespeople have access to the most recent product information, can see what the product looks like and can even see accessories or related products. I can't believe no one has done this before.
“What All Your Teams Have Been Waiting For”
Pimly's coming onto the market by providing users a Salesforce native product information management tool. They've done an elegant job of enabling Salesforce solutions such as Service Cloud, Revenue Cloud, Commerce Cloud, Experience Cloud and others to have the best Product experience possible, without additional integrations. With the advent of Pimly, users are supercharged with the right contextual information when ordering, servicing or quoting. The beauty is in the single source of truth that doesn't require additional integration to Salesforce solutions, yet still allows syndication to/from other 3rd parties. Using Pimly to govern and syndicate their Product data is a game changer that your internal and external customers will thank you for.
“Strong PIM Platform built natively for SF”
We have been using Pimly for our clients over the last 1.5 years and for the first time our clients can now have enterprise PIM capabilities within their salesforce instances. The best part is that you can leverage your PIM across all clouds and via APIs.
“Definitely a 5 star product!”
I work at a Salesforce Partner and have been helping customers implement Pimly, and I must say, it's an absolute game-changer. Not only are the features innovative, but Pimly's unique distinction as the only PIM built natively on Salesforce means it can easily be extended to match unique use cases leveraging Salesforce platform tools. From the moment I started using Pimly, I was impressed by its simple but powerful UI. It just simply works with other clouds in Salesforce. No more swivel chair. No more toggling between different systems or worrying about data discrepancies – Pimly takes care of it all.
